Most Demanded Products in India: How to Find Best-Selling Products

India is one of the fastest-growing markets globally, with a thriving consumer base and an increasing appetite for products from both domestic and international sources. This article serves as a guide for businesses and individuals aiming to identify the most demanded products in India and lists some of the most popular products.

Find the Most Demanded Products in India

Searching for the most sought-after products in India helps understand current trends and consumer preferences. Given the vast size of the Indian market, pinpointing the most popular items can be challenging. However, by analyzing sales data and consumer reviews, businesses can identify top-selling products. This information can guide sellers in making informed decisions about their product offerings.

Step-by-Step Guide to Identifying High-Demand Products

1. Monitor Trends: Keeping an eye on market trends is crucial to identifying products in high demand. Analyzing changing customer preferences helps predict which products are likely to become popular. Tools like Google Trends and Bing Trends can compare search terms related to various products, providing insights into what consumers are looking for.
2. Research the Market: Conducting market research involves exploring websites like Amazon India, Flipkart, and other eCommerce platforms. Industry reports and market surveys also offer valuable insights. Tools like Google Shopping and Amazon’s Best Sellers list can compare the popularity of different products.
3. Identify Popular Categories: Understanding the market better allows businesses to identify the most popular product categories. According to online statistics, some of the most highly demanded product categories in India include:

• Electronics
• Clothing and Accessories
• Home and Kitchen Appliances
• Mobile Phones and Accessories
• Beauty and Personal Care
• Books
• Toys and Games
• Sports and Fitness
• Automotive
• Baby Products

1. Analyze Online Sales Data: Examining online sales data helps identify products that are performing well. By looking at sales data of products available in India, businesses can spot trends in customer demand, gauge competition, and understand successful sales strategies.
2. Learn from Successful Sellers: Whether starting out in online sales or facing challenges, learning from successful sellers provides valuable insights. Free webinars and expert sessions can offer guidance and answers to your questions.

Finding Trending Products on Amazon India

Amazon India, with its extensive catalog, makes it easy to find popular products. The platform’s competitive prices and vast customer base make it an attractive option for sellers looking to maximize profits. Using Amazon’s search tools and specialized product research tools like EcomStal, sellers can quickly analyze product data and identify high-demand, low-competition products.

Using EcomStal Product Research Tool

1. Sign Up and Log In: Register with your Gmail account and log in.
2. Select Amazon Product Research Tools: Choose the appropriate tools from the Amazon Tools section.
3. Choose India: Select ‘India’ from the drop-down menu.
4. Enter Product Niche: Type in your product niche.
5. Find Products: Click ‘Find Products’ to get results.
6. Use Filters: Apply filters to refine your search by criteria like monthly sales.

Examples of Best-Selling Products in India (2024)

To give you an idea of what sells well, here are five high-demand products currently trending on Amazon India:

1. L’Oréal Paris Semi-Permanent Hair Colour: Known for its easy-to-use formula and range of colors, this product is a safer alternative to permanent hair color, offering a longer-lasting effect.
2. Purepet Ocean Fish Adult Dry Cat Food: Highly rated among cat owners for its quality ingredients and health benefits, this product is also reasonably priced, making it popular among pet owners.
3. SanDisk Cruzer Blade 32GB USB: This USB drive is a best-seller in the Electronic Accessories category due to its large storage capacity, portability, and affordability.
4. Pigeon Polypropylene Mini Handy and Compact Chopper: This compact and affordable kitchen gadget is ideal for chopping vegetables and herbs, making it a favorite in the Kitchen category.
5. Boldfit Adjustable Hand Grip Strengthener: Popular for its adjustable design, this product allows users to vary resistance levels. Its affordability and ease of shipping make it a profitable option.

Top 25 Popular Products in India

For those who prefer ready-to-go ideas, here’s a list of 25 high-demand products in India across various categories:

1. Mobile phones
2. Laptops
3. Wireless earphones
4. Skincare products
5. Hair oil
6. Makeup and cosmetics
7. Nail products
8. T-shirts
9. Sneakers
10. Gold plated jewelry
11. Water purifiers
12. Air fryers
13. Vacuum cleaners
14. Spin mop
15. Pet food
16. LEGO
17. Weight loss products
18. Wet wipes
19. Stainless steel water bottles
20. Yoga mats
21. Mosquito net
22. Laptop table
23. Vitamins
24. Black tea
25. Nuts

Tracking the demand for products in India is vital for any business looking to enter this booming market. By following the steps outlined in this article, sellers can easily identify the most popular products, brands, and categories in India. With this knowledge, you can develop strategies to target the Indian market effectively and capitalize on its growth potential.